Subramanian’s blue compound—a substance made of two or more elements—is formed from the elements yttrium, indium, manganese, and oxygen. In honor of its chemical composition, the pigment is named YInMn (pronounced YIN-min) blue.
In tests, YInMn blue has proved to be more durable than cobalt blue. Even better, its ingredients are completely nontoxic. Subramanian and his colleagues patented their creation, and the Shepherd Color Company will soon make and sell it. And don’t worry if your favorite color isn’t blue: Other bright colors using the same chemical structure, including greens, yellows, and purples, are on the way.